Franklin Harrington posted an update 8 months, 3 weeks ago
Why buy business email lists when there are lists available for free? How many people do you know who have been successful with their lists? It’s true. The best, most reliable, money-back guaranteed lists in the business are available for purchase. Sure, almost all online business email list vendors claim superior quality, BUT dig deep and you will find that vast majority of business email list vendors offer a so-called “replace” guarantee revealing proof of low quality.
When you are building your email marketing business, you should never rely on a free list to get your business going. As the famous saying goes – you only get what you pay for. For business mailing lists, the best you can hope for is quality – NOT a cheap option. For the price of a good database, you can get access to an amazing amount of names and email addresses, along with their corresponding contact information. Not only will you be able to market your products or services to this list much more effectively, but you can build a relationship with many of these individuals and have an ongoing relationship that can lead to sales, recurring business, or joint venture opportunities.
One of the key factors in determining whether a firm is the right place to market your products is to determine if it targets the right audience. To do this, you need to know not only what kind of people are in the audience, but also where they reside. You also want to find out what the job title of the employee in charge of your firm’s Social Media accounts is and how many years of experience he or she has. If you want to target business email lists geared towards businesses in a particular state, you can use a search engine such as Google, MSN, or Yahoo to locate your target market.
You will also need to make sure that the information you gather about your potential customers is accurate. Some databases will sell their mailing lists and ask for a small fee. These lists are usually updated frequently and are extremely reliable. Other firms who buy their own mailing lists to try to obtain them for free, but usually do not provide the same customer support or reliability as a paid service. For best results when trying to find business email lists, you should purchase your list from a reputable source.
Another aspect of choosing the correct business email lists is to find ones that target your market specifically. For example, if you are in charge of marketing to healthcare practitioners in a specific state, you might consider a different list than if you were marketing to construction workers in another state. If you target the wrong audience, you may find that your marketing materials are largely ignored. Instead, you’ll be wasting time and money sending emails to people who likely won’t open them or respond to your offers.
Once you have narrowed down your list of targeted prospects, you must choose the right business mailing list. The typical business email lists offer leads – people interested in buying a particular product or service. You can either purchase your list directly from the company who creates it for you, or you can buy pre-qualified leads instead. If you purchase your leads, keep in mind that many companies create generic lists that don’t target your niche at all. This means that although you’ve been offered an interesting prospect, they have probably been sent a generic brochure that targets anyone looking for work. These leads often cost more than qualified leads, but you have access to people who have shown an interest in your niche and have opened and read the brochure – making them more likely to be a real customer.
The next aspect of purchasing business email lists is getting a quality product. You can purchase from a company that specializes in selling business mailing lists, or you can purchase lists from list brokers. Some list brokers create high quality lists for a fee, while others sell their own products and even invite you to buy their lists. Some lists have features that allow you to track all of your leads, such as the expiration date of your contact’s information, making it easy to manage multiple lists effectively. There are some lists that provide additional reporting options, such as the ability to track customer responses and other important data, which allow you to see your results in a report.
The last cost associated with purchasing your business email lists is the money-back guarantee. While there are some lists which will offer this guarantee, many do not; it is therefore important to shop around for the one that does. Some lists offer a money-back guarantee up to a certain percentage of the purchase price of the list, while others offer a money-back guarantee on just thirty days. It is better to get a list that offers the money-back guarantee, rather than settle for a less than satisfactory list, especially if you are investing a lot of time and money. As a result, always make sure to read through all of the terms and conditions before committing to purchase any lists or registering for any programs.